E&M
2023/3
Contents
Dossier. Desire for Luxury: Experiences, Practices, Values
Luxury Experience as a Modus Vivendi
A Growing Market Despite Uncertainties
Global Players are Shopping for Smaller Businesses
Discretion and Refinement at the Core of Quiet Luxury
Excellence Becomes a Group: the Case of Florence
NFTs for a New Customer Relationship
Authenticity Generates Uniqueness, Trust, and Loyalty
Personalizing the Product, but with Moderation
Luxury Hospitality: Challenges, Trends, and Good Practices
Focus. The Artificial Era (but not too much)
Looking Closely Through the Digital Mirror
Cybersecurity and Companies: If the Worst Virus is the Mentality
Possible Metaverses: Archetypes and Use Cases to Go Beyond the Hype
Here Is the Pen, ChatGPT! Generative AI Put to the Test with Text
Public Administration
Towards Big Government. The Key Role of a Large Public Administration
Sustainability
Looking Closely Through the Digital Mirror
Digital reality, encompassing virtual reality, augmented reality, and digital simulations, can mirror many aspects of physical reality, but these realities are not identical. The fundamental distinction, although it may seem trivial, is that digital reality is created using technology, while physical reality is the tangible world we inhabit. There are numerous examples of this digital mirror of physical reality, they have multiplied over the years, and their number is constantly growing.
è Presidente di Ferrovie dello Stato Italiane e della UIC (Union Internationale des Chemins de fer) e Direttore del DEVO Lab di SDA Bocconi // is President of Italian State Railways and of UIC (Union Internationale des Chemins de fer) and Director of the DEVO Lab of SDA Bocconi.
è Lecturer SDA e Coordinatore Scientifico del DEVO Lab. Laureato in Economia e Commercio presso l’Università Bocconi è stato visiting scholar presso la Carlson School of Management. Ha insegnato presso numerose università italiane e straniere.
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