E&M
2022/4
Contents
Dossier. Urban Regeneration
The Virtuous Circle of Sustainability
Dossier. Living
New Social Needs at the Center of Living
Make Way for Proptech as a Lever for Growth
Dossier. Commercial
Great Transformations of the Sales Sector
Offices Are Changing; Investments, Too
Focus. The New Normal in Marketing
When Images Become a Repository of Data for Businesses
Brand Management between Back to the Future and Interstellar
The Key Points of the Digital Transformation of Go-to-market
Visual readings
Sharing economy
Organization and People Management
New Housing Needs and Market Responses
The platform economy is deeply modifying the entire real estate sector. Driven by demand whose protagonists have changed, the digitalization of the sector has imposed a new conception of the process of sale, in which online and offline experiences increasingly go together. Important evolutions have taken place during the phase of purchase and valuation of an apartment, with services increasingly attentive to real estate valuation, and in the relationship between public and private subjects, called on to form a renewed partnership to allow for easier tax rules and a better regulated market.
è professore all’Università Bocconi, dove insegna Equity Portfolio Management e Financial Economics. Ha un PhD in Economics da Yale. È Academic Director dell’Executive Master in Finance (EMF) di SDA Bocconi School of Management.
è docente di Corporate Finance & Real Estate presso SDA Bocconi School of Management, dove è Program Director dell’Executive Master in Finance (EMF) e dell’Executive Program in Finanza Immobiliare e Real Estate (EPFIRE).
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