E&M
2022/4
Contents
Dossier. Urban Regeneration
The Virtuous Circle of Sustainability
Dossier. Living
New Social Needs at the Center of Living
Make Way for Proptech as a Lever for Growth
Dossier. Commercial
Great Transformations of the Sales Sector
Offices Are Changing; Investments, Too
Focus. The New Normal in Marketing
When Images Become a Repository of Data for Businesses
Brand Management between Back to the Future and Interstellar
The Key Points of the Digital Transformation of Go-to-market
Visual readings
Sharing economy
Organization and People Management
New Social Needs at the Center of Living
The evolution of the living sector must start from an analysis of new social needs, due to four main trends: climate change, demographic changes, new forms of social interaction, and datification. From the exacerbation of environmental conditions to the new living needs for an aging population, from the need to design and create new spaces to deal with the increasingly inevitable waves of pandemics to the new business models that see technologies and digital applied to the real estate sector, the businesses in that sector must implement strategies and systems of governance able to create sustainable value for all stakeholders.
è professore all’Università Bocconi, dove insegna Equity Portfolio Management e Financial Economics. Ha un PhD in Economics da Yale. È Academic Director dell’Executive Master in Finance (EMF) di SDA Bocconi School of Management.
è docente di Corporate Finance & Real Estate presso SDA Bocconi School of Management, dove è Program Director dell’Executive Master in Finance (EMF) e dell’Executive Program in Finanza Immobiliare e Real Estate (EPFIRE).
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