Dossier. China: So Close Yet So Far
Focus. Small and Medium Enterprises: Challenges for the Future
Mergers & Acquisitions
Administration & Control
Organization & People Management
Strategy and Entrepreneurship
Doing Business in China: The Case of Brembo
China isn’t for everyone, or at least it is only for a few: foreign investors must pay great attention to the various risks they run and the multiple contradictions of this immense country. Despite this, the Land of the Dragon has been, and will continue to be for a long time, a large market that, however difficult to understand and penetrate, is undeniably growing. It is an opportunity that management can seize following the lessons of the case of Brembo.