E&M

2023/4

Dino Ruta Antonio Palmieri

Why Sports Facilities Are a Winning Business (for Everyone)

Modern stadiums and arenas are no longer just places of play; they are also spaces that catalyze economic growth and social change within their communities. In a context where the demand for sports and entertainment is constantly increasing and evolving, the convergence between business and facility development has become more evident than ever. According to PwC's Sports Outlook 2023 report, it is expected that the revenue of the North American sports market will reach $83 billion by 2023, with a significant portion coming from the sports facility business and related developments.

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