Go to Main Content Go to Bottom

E&M

2024/2

At the Wheel with Gen Z. Charting the Roadmap for Future Urban Mobility

The article examines the current and future urban mobility preferences and behaviors of Gen Z in the context of developing smart, sustainable cities. Using a mixed-methods approach, the study identifies four clusters of Gen Z urban movers and mobility preferences, providing insights for urban mobility companies and highlighting challenges, opportunities, and the need for tailored solutions and educational initiatives for young urban consumers.

Keywords: 10.1485/1120-5032-202402eng-13

DOI: 10.1485/1120-5032-202402eng-13

THE ACCESS TO THIS CONTENT IS FOR SUBSCRIBERS ONLY

Are you a subscriber? Login or subscribe.