Dossier. Business and Global Scenarios
Dossier. Alternative Perspectives
Focus. Cities and culture
Why and How to Be a B Corp or Benefit Corporation
The purpose of a business consists of setting a concrete goal that has a social, ethical, or cultural meaning for society in general, that goes beyond financial performance. B Corporations and Benefit Companies are businesses that attempt to combine financial success with the protection of the environment or all of their stakeholders. Born in the United States, these companies are also spreading widely in Italy and France. The choice to become a B Corp and/or Benefit Company offers various advantages: flexibility for managers; the freedom to pursue only the sustainability goals declared in the By-laws; and the improvement of reputation.