E&M
2022/1
Contents
Dossier. Introduction
Dossier. Innovation & Tradition
Strength and Fragility of Reading
The Digital Transition of Museums
Innovation Strategies for Museum Collections
Dossier. The 2030 Agenda and Local Territories
Cultural Welfare Beyond Experimentation
Capitals of Culture: Experimenting with the Future
Corporate Collections and Business Performance
Digital Nomadism as an Opportunity for Tourism
Focus. Introduction
Focus. Businesses Face the Challenge of Covid-19
The Reaction to the Shock, Defined by Change
The Strength of the Example of the Italian Manufacturing System
Digital marketing
The New Logics and Growth Trajectories of Powered Advertising
Organization and People Management
Creativity in Businesses, between Myths and Good Managerial Practices
Economic sociology
Innovation Strategies for Museum Collections
Despite significant growth of the online presence of all Italian museums, these institutions are still oriented towards a use of the technology linked to the web 1.0 in which the services offered and their use are rather passive and not oriented towards engagement of the public. The risk is to not fully exploit the potential of digital to enhance their collections, to propose a differentiation between the physical and digital experiences, and to expand the interaction with visitors .