E&M

2020/4

Erica Corbellini Stefania Saviolo

How the Fashion World Must Re-think its Fundamentals

The pandemic has had a devastating impact on the international fashion system, already weighed down by various structural problems: from the excess of supply to the opacity of supply chains, aggravated and made more evident during the months of the lockdown. The crisis can be an opportunity for Italian suppliers who can offer specialization, flexibility, and high quality standards certifiable in terms of sustainability. Italian fashion must revive the concepts of proximity, creativity, and longevity, making goods use of the opportunities offered by digitalization to work as a system.

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