E&M

2023/3

Anna Balestra Raul Caruso

Sustainable Development: The Nudge of Benefit Corporations

In recent years, the attention to goals and criteria beyond traditional profit has significantly changed both business strategies and their communication methods. Companies are more frequently and strongly emphasizing their efforts to protect the environment and the societies in which they operate. Crucial issues such as climate change, growing social inequalities, and market volatility have driven businesses to formulate strategies that incorporate recent trends to meet the new preferences of consumers and thus ensure their survival in an ever-changing environment.

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