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From research to practice: game-based learning for knowledge transfer
Introduction In recent years, the impact – and thus the vital nature – of effective knowledge transfer between academia and the real world has been the focus of increasing attention from scholars (e.g., Wickert et al., 2021). While management research aims to generate valuable insights, a persistent challenge lies in embedding this knowledge into organizations in ways that foster change in managerial ...
Why defence has become a key sector for the markets
For a long time, defence was perceived almost exclusively as a state cost, and in certain cultural circles even as an unproductive expense, a taboo to be confined to the margins of public and economic debate. Yet the defence of the community has always represented a pillar of society: it reflects collective fears and priorities, but above all the ability to organize resources and technologies in the ...
How AI is redefining customer loyalty in retail
The retail sector is undergoing a historic phase characterized by structural fragility that can no longer be attributed solely to temporary shocks or easy-to-interpret economic cycles. Unlike past crises, which companies could tackle with short-term strategies or limited corrective measures, the persistent instability we are seeing today is profoundly mutating market mechanisms and consumer behavior. ...
A sphinx at the Fed
Last April, Kevin Warsh, nominated by Donald Trump as the next chair of the central bank, presented the manifesto of what is to become “his” Fed during his hearing before the U.S. Senate Banking Committee. The starting point cannot but be the observation that, of the hearing’s total 120 minutes – made up of questions from Republican and Democratic senators and answers from the nominee – ...
A new framework for green marketing
Traditional marketing, while offering insights, models, and inspiration of considerable substance, and while having historically and in practice positioned itself as the primary agent in the noble art of changing people’s behavior, is not in itself the solution to the swamp of sterility in which current sustainability, as just noted, is struggling. Traditional marketing, with its established models ...
The future marketing skill set: recruiting for talents in the age of AI
As per Marketing is concerned (in its broad definition of the function that builds the commercial and Brand value of the company), there is one key capability that is especially reshaping the profile of professionals more than any technical certification: the ability to understand the social context and to create, within that context, a set of values capable of influencing consumer behavior and ultimately ...
Trust, the hidden architecture of the economy
In an era marked by growing geopolitical instability, accelerated technological transformation, and economic volatility, it is not surprising that the word “trust” was one of the most discussed terms of 2025. When Italy’s most authoritative encyclopedia—Treccani—named it Word of the Year, the choice was less symbolic than it might have seemed. Indeed, today trust is one of the most telling ...
The derivative usage by listed and non-listed Italian Firms for corporate risk management
La scarsa trasparenza sull’uso dei derivati nei bilanci delle imprese è all’origine della scarsa conoscenza degli schemi di comportamento delle imprese per quanto riguarda l’impiego di tali strumenti. Questo articolo esamina le pratiche di gestione del rischio delle imprese italiane, sia quotate sia non quotate, per un’ampia varietà di rischi d’impresa: rischi di cambio, di tasso di interesse, ...
Digital Transformation: Step-by-step Strategy
To successfully tackle digital transformation, whatever sector they are in, companies cannot limit themselves to taking a few targeted actions, but must rethink the pillars of their business strategy in a context that is (and will be) increasingly digital. To that end, the traditional model of the strategic process must be integrated sector by sector, company by company, with an analysis of the external ...
The Evaluation of Social Impact: The AVIS Experience
Following the introduction of the Third Sector Code (regarding the voluntary sector), the theme of assessment of the social impact generated by non-profit organizations (NPOs) has re-emerged strongly, emphasizing the importance of adopting methodologies of measurement such as SROI ( social return on investment) .#An analysis conducted to assess the ability of the Association of Italian Volunteer Blood ...