Why Sustainability is Worth It (Even if Showing It Off is No Longer in Vogue)
by Francesco Perrini
Greenwashing or Greenhushing? When it comes to sustainability, businesses are increasingly caught between the risk of being accused of opportunism and the fear of exposing ...
Trump, the Dollar and the Euro
by Donato Masciandaro
Donald Trump has been elected for the second time as President of the United States of America. From now on, on the chessboard of global currencies, Trump, the dollar, and ...
Luigi Guatri: The Legacy of a Master
by Salvatore Vicari
A master of business valuation, a pioneer of strategic marketing, and a reference point for generations of scholars and professionals: Luigi Guatri left a profound mark on ...
Finance for Europe
by Andrea Beltratti, Alessia Bezzecchi
In his report on competitiveness, Mario Draghi highlights an uncomfortable truth: despite being an economic powerhouse with 440 million consumers and a GDP accounting for ...
Digital Platforms and Sustainability: a New Corporate Branding Model
by Genni Perlangeli
Digitalization has profoundly reshaped how companies engage with consumers, establishing digital platforms as essential tools for fostering connections and generating value. ...
Ambidexterity: Imagining the Future While Honoring Identity
by Management Tips
In an economic context marked by uncertainty and rapid changes, companies must learn to balance innovation with efficient management of established activities. Ambidexterity ...
E&M - 2025/1
Focus. Leveraging Loyalty to Create Value
The Strategic Power of Customer Relationships: Leveraging Loyalty to Create Value , Busacca Bruno, Bertoli Giuseppe Going Beyond Discounts: Loyalty Trends in Italian Retail , Acconciamessa Emanuele Analyzing the Concept of Loyalty: A Four-Dimensional Relationship with the Brand , Ciacci Andrea, Mantovani Alice, Branca Generoso Short- and Long-Term Metrics: Key Loyalty Indicators That Truly Matter , Penco Lara, Testa Ginevra The TCC Model: Turning Data Into Competitive Advantage , Branca Generoso, Ciacci Andrea, Katris Damien, Rubashkina Yana
Visual readings
Science
Replace, Add, Augment: A Possible Classification Framework for AI Marketing , Arbore Alessandro The Distribution of Corporate Profits: Factors of Inequality Among Italian Firms , Sura Alessandro, Di Ventura Emanuele
Themes
Carried Interest: Balancing Incentives and Taxation , Ruozi Roberto Corporate & Investment Banking: Perceptions of GenZ and Millennials , Accettura Roberta, Pirro Ruggiero Antonella, Rossi Riccardo, Sisti Alessia Giorgia From States of Mind to Strategies Using the Moods Matrix , Castelli Paola Rita, Perotto Pierpaolo
United in Diversity: Towards a European Managerial Model
by Alessandro Zattoni
Thirty years after the creation of the single market, a European managerial model has yet to emerge. However, cultural diversity is a valuable resource that enriches European ...
From Savings to Development: The New Frontier of Growth
by Stefano Caselli
With 5.3 trillion euros in financial assets, Italy has the potential to transform its economic future. Overcoming the debt narrative and leveraging these resources for true ...
The five challenges of management
by Sandro Castaldo
In today's business environment, five key management challenges emerge: understanding changing market needs and demands, but also supply chains, and major geopolitical shifts; ...
Leading Management
