Sustainability under attack: the green challenge between data and disinformation
Scientific evidence on climate change and the breaching of planetary boundaries is now robust and widely shared, yet public and political communication continues to swing between well-founded warnings and misleading narratives. While the data confirm the urgent need for sustainable solutions and the growth of green investment, disinformation threatens to slow the transition and revive old industrial myths. In a global context shaped by new leadership and technological competition, the real challenge is to consolidate sustainability as a strategic lever for competitiveness, overcoming fake news and cultural resistance.
