E&MFLASH

2024-04-16 Emanuele Acconciamessa

The Role of Brands, Media, and Sports in Breaking Stereotypes

Promoting inclusion is a multifaceted and heterogeneous task, which not only requires specific skills at all levels of the supply chain but also dedicated individuals, cultivated sensitivity, and commitment. In a society still heavily influenced by stereotypes and fears, management can make a difference by supporting brands, companies, media, and sports in affirming different and more inclusive paradigms, thus fostering cultural development within society while also enhancing economic outcomes. In this article, we delve into numbers, cases, and experiences of diversity and inclusion management.

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