Management Tips
A Journal with an Impact
One of the priority issues facing the different management disciplines today is the critical question of research impact. We are confronted with the question of how to translate the immense potential of knowledge produced by the scientific community into management practices that are useful for transforming organizations and their processes to create value and generate welfare for society. In management ...
Generative AI: A Source of Wisdom
In "The Wonderful Wizard of Oz," the journey and adventures of a young girl, Dorothy, are recounted as she navigates the magical Land of Oz after being swept there by a tornado that struck Kansas. The story describes Dorothy's travels with her "new friends" to meet the wizard who can grant each of their wishes. Although being displaced by a tornado is not a common experience, the feeling of being ...
The Strategic Value of Big Data Transition
Overwhelmed by massive data flows and compelled by the need to intercept the real customer needs in a competitive, swiftly changing world, firms must take rapid action to address economic needs by restructuring how they think and operate. Since big data is changing the intrinsic nature of strategy, firms need to shape their functions and processes to facilitate the big data transition, implementing ...
Beyond illusions, within limits: business and the sustainability challenge
Since the beginning of the industrial revolution, we have drawn on natural resources as if they were limitless. The air and water, the soil, the fish and the trees, all living things seemed at our disposal. Economic science has long suggested that wealth results from the combination of only two factors of production: capital and labor. As Jean-Baptiste Say wrote in 1803 in his book on Political Economy: ...
A Learning Orientation to Improve Impact Across Sectors
‘If you want truly to understand something, try to change it.’ Kurt Lewin Over the past two decades, there has been a significant global focus on improving the impact of research on practice. Governments, research funders, academics, practitioners, and businesses all perceive value in enabling a stronger connection between research and practice to improve practical outcomes (Haley, 2021). For ...
Leveraging Loyalty to Create Value
Companies need to manage their customer base according to loyalty-based logic, focused on building and maintaining loyal relationships that stand the test of time. This reality has long been underscored by the shift from transactional to relationship marketing. The digital revolution has fueled and accelerated this transition, redefining the structure and competitive mechanisms of many industries ...
How to Gain Maximum Trust
We are experiencing a period of tremendous economic and social uncertainty, marked by international political tensions and stagnant consumption. Despite a slowdown in inflation, rising consumer prices over the past three years have eroded household purchasing power, already under pressure from high energy costs and rising financing costs. In this unpredictable environment, characterized by instability ...
“Deep Blue”: Exploring the Depths of Space and Oceans at the Festival of Management
The second edition of the Festival of Management by SIMA – the Italian Society of Management – solidified the innovative initiative launched in February 2023 to elevate management culture within Italian universities. With over a thousand in-person attendees at Bocconi University, in Milan, the event underscored the need to reestablish human connections after years spent in "non-places" devoid ...
Making Decisions in the Era of Complexity
The fundamental problem we face in a complex environment is our limited capacity to make predictions. Cases in point: At year’s end 2021, who thought that Putin would have the nerve to challenge the West by invading Ukraine just weeks after New Year's? An invasion that sparked an energy crisis that further fueled the upsurge in inflation, the economic demon that was almost forgotten for years. And ...
Digital and sustainable decisions for a changing world
We’re living in the digital age and facing challenges linked to sustainability, so to put it another way, this is the century of digital and sustainable decisions. For some time, digital was fundamentally seen as an object, a tool: a smartphone, a tablet, a smart TV. We recognized the pleasure of the game (as Alessandro Baricco deftly describes it in his novel "The Game"), but governments and businesses ...