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Unveiling the Nature of Big Data Analytics Capabilities
Introduction Big data represents a disruptive paradigm shift for businesses (Chauhan et al., 2022; George et al., 2014; Ekbia et al., 2015). According to McAfee and Brynjolfsson (2012), firms that anchor their activities on data show productivity rates and profitability that are 5% or 6% higher than their counterparts. Data-driven firms are business organizations that build tools, abilities, and culture ...
The impact of Covid-19 on the transformation of crisis communication
In a competitive context such as the current one, characterized by crises of various kinds that occur more and more frequently over time and with an ever-increasing scope, the issue of crisis communication remains crucial for organizations. Today's highly interconnected and interdependent market transforms crises into real disruptions that can quickly develop along even very distant geographic boundaries, ...
Internet of Beings. AI and Hyper Data Revolutionize Healthcare
The use of telemedicine dates back to at least as early as the inception of the Internet (Hjelm, 2017). In the same year that Vincent Cerf and Robert Kahn proposed using the Internet Protocol for internal Pentagon communication, astronauts donned spacesuits equipped to continuously monitor their vital signs, sending data back to Houston and streaming it live to a global audience during the Moon landing. ...
Digital Platforms and Sustainability: a New Corporate Branding Model
The rise of digital platforms has created new opportunities for companies to interact with consumers and expand their networks. Digitalization has driven significant technological and cultural shifts, with a growing emphasis on corporate identity and sustainability. Platforms have evolved beyond mere technological tools into dynamic ecosystems, enabling businesses to reach diverse customer segments ...
Internationalization Strategies of Food Tech Startups: an Empirical Analysis
In recent years, the rapid adoption of digital platforms has transformed the relationship between organizations and markets, creating both new opportunities and challenges, particularly through today's social media-dominated environment. Social media tools not only facilitate interactions between individuals and companies but also promote internationalization, enabling businesses to connect with global ...
The Internet Needs Good Governance
Autumn 1969 in California saw the birth of the ARPANET, which enabled the transmission of data from one computer to another and laid the basis for the creation of a Network on a global scale in the following decades.#Today 4.39 billion people use the Network, 57 percent of the world’s population. One of the crucial questions is that of Internet Governance, which must be managed through a multi-stakeholder ...
Human Resources in the Time of People Analytics
By People Analytics (or HR Analytics) is meant the use of data to advance how organizations make decisions about people, and help leaders operate based on evidence rather than intuition. Given the increasing availability and granularity of data on employees that has characterized the last decade, the interest of managers, consultants, and academics for the use of People Analytics in the management ...
Possible Metaverses: Archetypes and Use Cases to Go Beyond the Hype
The concept of the metaverse has undergone a sudden shift in perception, moving from being considered the new Internet[1] to being seen today as just another technological bubble.[2] Regardless of the inevitable enthusiasm that surrounds digital innovations, how can we interpret what is happening? What is the actual value of the metaverse? To answer these questions, it is necessary to clarify what ...