Archive

Andrea Ciacci, Claudio Raimondi

Successful Business Cases: AI Implementation Best Practices

In September 2023, Microsoft Italy launched the AI L.A.B. (Learn – Adopt – Benefit) project, an initiative designed to help companies assess and implement generative Artificial Intelligence (AI) solutions through tailored consulting, training, and skill development to enhance individual productivity and business competitiveness. Including currently over 320 companies and 450 generative AI projects—half ...

Andrea Beltratti, Alessia Bezzecchi

Finance for Europe

In his latest report on Europe’s present and future competitiveness, Mario Draghi argues that Europe is in a paradoxical situation: it appears stable but has unknowingly fallen ill. It has set ambitious environmental targets, possibly beyond its reach, while neglecting applied business research and struggling with the ambiguity between national sovereignty and the role of supranational institutions. ...

Severino Meregalli

Creating Value with AI: Post-Digital Business Strategies

Since 2022, artificial intelligence (AI) has firmly established itself as a central topic on the innovation agendas of companies across a wide range of industries. From the first months of the launch of generative AI tools with easy-to-use interfaces targeting the consumer market, the scale of this phenomenon has been clear. OpenAI's ChatGPT, for instance, counted 100 million users within two months ...

Lorenzo Diaferia, Leonardo Maria De Rossi, Gianluca Salviotti

Exploring the Market and Understanding AI Applications

This phase marks the initial step toward embracing AI. Ideally, the analysis of how to integrate technology into a company should stem solely from business needs, opportunities, and objectives. The ultimate goal should be solving a problem, which will dictate the choice of technology. However, from a pragmatic perspective, technology cannot be utilized without understanding its potential. Therefore, ...

Alessandro Sura, Emanuele Di Ventura

Corporate profits: factors of inequality among Italian firms

Introduction In recent years, growing focus on economic inequality has given rise to the need for in-depth analysis of the internal dynamics in firms, particularly as regards the distribution of profits. In Italy, corporate profits are not only an indicator of the financial health of a business, but also a valuable yardstick for assessing economic inequality, both among firms and in firms. Tools such ...

Stefano Caselli

Rethinking enterprise, reviving Europe

What choices are businesses facing today? How can we, as a School of Management, help businesses, entrepreneurs, and managers, during this unprecedented time? Five years after the pandemic and three years after the Russian invasion of Ukraine, companies are now contending with a storm of tariffs. These tariffs not only jeopardize revenues, but also the very way companies operate in the marketplace. ...

Francesco Perrini

The sustainability pendulum: stakeholders set the course

Sustainability took several hits in 2025, though none delivered a knockout blow. Regulatory progress slowed in both the U.S. and Europe, and mounting political pressure might suggest a retreat. Yet the underlying trend remains intact. Stakeholder demand continues to exert powerful influence beyond regulation. Clients, employees, local communities, and the media still expect measurable, verifiable ...

Leonardo Caporarello

How to negotiate (successfully) in the phygital world

Phygital negotiation refers to a blend of traditional face-to-face and digital-enabled interactions. In fact, digital tools can enhance the negotiation process in both in-person interactions (with data mining, for instance) and virtual ones (online meetings). In essence, phygital negotiations encompass a wide variety of combinations of direct, personal contacts and technology-driven elements such ...

Davide Reina

A disassembly line for the dustainable transition

Everyone knows that a circular economy is essential for reducing CO2 emissions. According to calculations by the Ellen MacArthur Foundation, about 30 percent of all the decarbonization needed by 2050 to meet globally agreed targets depends on the circular economy. Few people, however, realize that the circular economy is also indispensable if we want to avoid running out of raw materials. The reason ...