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Implementing AI in Business: a Five-Phase Roadmap
We can identify two main approaches to leveraging AI in companies today. The first focuses on products and services, while the second emphasizes processes. In the first approach, AI is used to enhance existing products with new features or to develop entirely new, technology-driven products. In the second, AI acts as a tool for evolving current processes or enabling new processes that were previously ...

Transition Finance, Sustainability and AI
In recent years, major European banks have developed a list of sectors populated by companies with high CO2 emissions. The concept of "transition finance" is primarily about working with these companies to identify and achieve shared decarbonization goals, typically by 2030. However, as we know, in economics "everything is interconnected," so the list may not be exhaustive or entirely stable, requiring ...

A New Approach to Sustainable Supply Chain Management
In recent years, growing regulatory pressures and stakeholder expectations have heightened the need for transparency and accountability across entire production chains, driving companies to adopt new management models. On September 10th, Italy officially adopted Directive 2022/2464/EU – known as the Corporate Sustainability Reporting Directive (CSRD) – through Legislative Decree 125/2024, published ...

When a Company is Driven by an Idea
Purpose-driven organizations direct their economic activities toward a higher goal. In other words, these are organizations whose explicit objective is not only to generate economic value but also to create a positive economic, social, and environmental impact over the medium to long term across the value chain, benefiting all stakeholders. This is particularly crucial in the food & beverage sector, ...

Artificial Intelligence and the Administrative Side of Public Healthcare
There is no doubt that technological innovation in the digital domain is accelerating, and that applications of artificial intelligence (AI) could have a profound impact on society. The future holds the prospect of a different way of life from the one we know today, with potential changes in the way we are citizens (e.g., how we engage in political life or use public services), consumers (digital ...

Innovation, Entrepreneurship, and Networking: The Growth Engine of a Startup
The story of AWMS is that of a startup that, within just a few years, transformed an innovative idea into a thriving business, culminating in its strategic acquisition by the Zucchetti Group, a leader in software solutions in Italy. What might seem to be “just” a case of technological growth is, in fact, a lesson in entrepreneurship, strategic vision, and networking - one that can inspire anyone ...

In Search of Impact
How can we improve the impact of scientific research on management practice and create real value for business and society, while avoiding the “ivory tower” isolation effect of academia? This question is one of the overarching challenges facing many of today’s management disciplines. Indeed, the most innovative and rapidly developing economies are the ones that are able to produce high-impact ...

Real Estate Securitizations 7.2: Benefits for Corporate Finance
Europe is undergoing a gradual transition that is reshaping the relationship between financial resources provided by intermediaries and those raised from the markets. As noted by President Draghi a decade ago, the financing landscape in Europe was significantly different from that in the United States, with intermediaries dominating the European continent and markets prevailing in the US. The bank-centric ...

Companies, Entrepreneurs, and Growth: Guido’s Open Challenges
Guido Corbetta never failed to make an impression on people. Indeed, he left a deep, indelible mark, a legacy of ideas and challenges that are now ours to nurture and grow. Guido not only ran our Economia & Management magazine, he also held many roles at SDA and the University. But more than all this, he paved new paths, with his signature style that always characterized everything he did. And thinking ...

Branded Apps & Coupons: Keys to Customer Loyalty
In today’s fiercely competitive retail landscape, the challenge of keeping customers engaged and encouraging repeat visits is greater than ever. Retailers are increasingly turning to digital solutions like branded apps and coupons to tackle this issue head-on. The big question is: how can these tools not only attract customers but also keep them loyal and increase their spending over time? Branded ...
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