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Lorenzo Diaferia, Leonardo Maria De Rossi, Gianluca Salviotti

Exploring the Market and Understanding AI Applications

This phase marks the initial step toward embracing AI. Ideally, the analysis of how to integrate technology into a company should stem solely from business needs, opportunities, and objectives. The ultimate goal should be solving a problem, which will dictate the choice of technology. However, from a pragmatic perspective, technology cannot be utilized without understanding its potential. Therefore, ...

Antonio Giannino

Why SMEs are the new front line of cybersecurity

In today’s digital ecosystem, the perception that small and medium-sized enterprises (SMEs) are “too small to be a target” is a dangerous and obsolete anachronism. The strategic reality is diametrically opposed: SMEs are not only a primary target, but are often regarded by malicious actors as the “weak point” of the entire economic value chain. Their interconnectedness with large corporations, ...

Kirsimarja Blomqvist, Snejina Michailova, Charles C. Snow

Creating value in global knowledge networks. Trust as a strategic lever for collaboration

Introduction Imagine a meeting of fiercely competing Finnish telecom operators, major TV channels, a terminal manufacturer, information and communication technology (ICT) integrators and public-sector officials. They were all sitting together around a table, all deeply engaged in an open discussion about the potential of a new business opportunity. They collaborated intensively to co-create a systemic ...

Antonio Giannino

The “nervous system” of cybersecurity: data, automation, and response to reduce risk

Today’s companies face a paradox: a greater number of security tools has led to greater complexity, data overload, and critical visibility gaps, effectively increasing the risk of breaches. The average Security Operations Center (SOC) is flooded with more than 10,000 alerts per day, with an estimated 30% not even reviewed due to volume and a high false-positive rate. This phenomenon, known as alert ...

Alberto Grando

The glass half full of Italian innovation

One of the key recommendations highlighted in the Report on the Future of European Competitiveness (Draghi, 2024) stresses the need to “bridge the innovation gap,” particularly with respect to the United States. The report notes that “in Europe, innovative digital firms are unable to scale or attract financing, resulting in a significant gap in later-stage investment between the EU and the United ...

Andrea Beltratti, Alessia Bezzecchi

AI must not only cut costs. It must create revenues

After a 2025 marked by continuous increases in the prices of stocks most exposed to Artificial Intelligence – an enthusiasm that also lifted the valuation of less exposed companies – 2026 began in a very different way. Within a few days, the share prices of firms producing software for services fell by more than 20%, influenced in part by a report from analysts at Citrini Research and by a blog ...

Magazine article (E&M - 2019/2) Saviozzi Francesco A.

Digital Transformation: Step-by-step Strategy

To successfully tackle digital transformation, whatever sector they are in, companies cannot limit themselves to taking a few targeted actions, but must rethink the pillars of their business strategy in a context that is (and will be) increasingly digital. To that end, the traditional model of the strategic process must be integrated sector by sector, company by company, with an analysis of the external ...

Magazine article (E&M - 2019/2) Rinaldi Francesca Romana, Rizzi Francesca

Fashion Startups: A Rulebook for Success

The growth of startups in the fashion industry in Italy has accelerated in the last five years, as evident from the increase in the number of initiatives, events, contests, and incubators dedicated to the sector. In a mature sector such as fashion, startups are in fact taking on a key role, by virtue of the considerable added and differential value that they can bring. Based on a number of interviews ...

Magazine article (E&M - 2019/4) Perretti Fabrizio

When Innovations are Fake

Innovators and startups have two tests to pass: the first is on illusions , that is, the ability to convince others that the future they envision is possible, and the second regards reality , i.e. when you realize if the future as imagined has actually come to be. The case of Theranos, a startup founded in 2003 by the 19-year old Elizabeth Holmes, shows how these two phases are indispensable to have ...

Magazine article (E&M - 2020/1) Perretti Fabrizio

The Challenge of Complexity

CEOs are increasingly important figures of reference in our society. In today’s increasingly complex political and economic context, their role is not so much to reduce that complexity, but to manage it and explore the possibilities of what does not yet exist. In this scenario, CEOs are thus asked to express a new way of thinking, a new mindset.