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Paola Cillo

Rethinking innovation: the challenges of the future

One of the greatest challenges for today’s managers is understanding how to sustain innovation in an increasingly dynamic environment – one shaped by technological hyperconnectivity, social fragmentation, and, most critically, the decline in research productivity and novelty. A renowned study published in Nature highlights that both patents and scientific research over the past two decades have ...

Matteo Di Castelnuovo

AI and energy: the hidden challenge of data centers

The rapid expansion of artificial intelligence brings not only technological but also significant energy-related implications. According to the International Energy Agency, data centers – the physical backbone of AI – could consume up to 3% of global electricity by 2030, an amount comparable to the current demand of an entire industrialized country. Yet these digital hubs could also become enablers ...

Generoso Branca

Beyond physical reality. Packaging and product in the age of VR

Interest in Virtual Reality (VR) technologies is growing in various sectors, attracting the attention of academia and society. In VR, users can interact in real-time with digital objects, in a completely virtual environment, living an immersive experience characterized by presence and interactivity. Individuals are isolated from the outside world, in a synthetic environment that may or may not simulate ...

Andrea Ciacci and Lara Penco

Unveiling the Nature of Big Data Analytics Capabilities

Introduction Big data represents a disruptive paradigm shift for businesses (Chauhan et al., 2022; George et al., 2014; Ekbia et al., 2015). According to McAfee and Brynjolfsson (2012), firms that anchor their activities on data show productivity rates and profitability that are 5% or 6% higher than their counterparts. Data-driven firms are business organizations that build tools, abilities, and culture ...

Gulnaz Rakhmatullina

Avatars and (Virtual) Consumption: New Frontiers in the Metaverse

With the increased popularity in recent years, metaverse worlds have created additional opportunities for companies to reach customers. We define metaverse worlds as permanent and immersive mixed-reality worlds where people can interact synchronously with other people and objects beyond the limitations of time and space by using avatars and immersion-supporting devices (Kaplan & Haenlein, 2009). In ...

Sylvie Goulard, Francesco Perrini, Stefano Pogutz

To Be or Not to Be: Sustainability Between Strategy, ESG, and Reporting

Driven by a series of institutional and political pressures—from Climate Conferences to the Green Deal, from Non-Financial Reporting and Sustainable Finance Directives to those on transparency and greenwashing—the debate on corporate sustainability has often become muddled and highly ideological in recent years. With over three decades of experience in sustainability management, and having observed ...

Elita Schillaci

The Feminist Revolution for a New Era of Management

A silent but powerful revolution is redefining the traditional paradigms of corporate governance and management. A transformation that challenges our ideas of power, merit, personal and business success, while promoting – at the same time – authentic relationships with consumers. This movement has its roots in the fight against gender discrimination, which began in the last century. Gender discrimination ...

Francesco Grillo

Internet of Beings. AI and Hyper Data Revolutionize Healthcare

The use of telemedicine dates back to at least as early as the inception of the Internet (Hjelm, 2017). In the same year that Vincent Cerf and Robert Kahn proposed using the Internet Protocol for internal Pentagon communication, astronauts donned spacesuits equipped to continuously monitor their vital signs, sending data back to Houston and streaming it live to a global audience during the Moon landing. ...

Luigi Rinzivillo

Generative AI: A Source of Wisdom

In "The Wonderful Wizard of Oz," the journey and adventures of a young girl, Dorothy, are recounted as she navigates the magical Land of Oz after being swept there by a tornado that struck Kansas. The story describes Dorothy's travels with her "new friends" to meet the wizard who can grant each of their wishes. Although being displaced by a tornado is not a common experience, the feeling of being ...

Andrea Ciacci

The Strategic Value of Big Data Transition

Overwhelmed by massive data flows and compelled by the need to intercept the real customer needs in a competitive, swiftly changing world, firms must take rapid action to address economic needs by restructuring how they think and operate. Since big data is changing the intrinsic nature of strategy, firms need to shape their functions and processes to facilitate the big data transition, implementing ...