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Found documents: 267
Magazine article (E&M - 2021/3) Arbore Alessandro, Mandelli Andreina

New and Old Market Logics in the Hyperconnected Era

In the current hyperconnected world, the primary sources of value are data and communication, elements that businesses must know how to transform into information and relationships of trust, i.e. into sustainable economic value.#Through the construction of an ecosystem of complementary and interconnected solutions, businesses can generate "network externalities" and "switching costs" able to consolidate ...

Magazine article (E&M - 2021/3) A. Cenciarini Renzo, Cavalleri Ilaria

Scaling Up Is the True Obstacle for Start-ups

One of the most important tasks for an entrepreneur is to bring a company from the start-up phase to the subsequent scale-up phase. The key factor is reaching what is called the "product-market fit," i.e. the validation of the business model. The scale-up of a company requires at least three elements: a growing number of leaders able to predict the competition and trends in the market and to delegate ...

Magazine article (E&M - 2020/2) Basaglia Stefano

A Predictable Decline and the Strategy of Newspapers

The crisis of newspapers has generated a broad debate in the world of journalism[1] and academics[2] that revolves around the following questions: will newspapers survive? If so, in what form? If not, what will the consequences be for the sector and for democratic systems?[3] To respond to these questions it is necessary to go back to the middle of the 1990s, when daily newspapers decided to ...

Magazine article (E&M - 2020/2) Costabile Michele, Fei Carlo, Mazzù Marco Francesco

How and Why to Defend our Coolness

“Cool” and “coolness” are by definition evasive and liquid concepts. They change as a function of time, geography, aesthetic canons, and transnational or global subcultures. All of these elements tend to give the perception of what is cool an apparently unpredictable dynamism, and thus for decades now have been the subject of specialist analysis aimed at explaining the fundamental components ...

Magazine article (E&M - 2020/2) Giua Claudio

When Publishers no Longer Believe in Publishing

You had to get in line, twenty years ago, to understand the phenomenon of Repubblica.it. In the fall of 2001, delegations of experts and journalists from Axel Springer, the publisher of the popular Bild and the elite Die Welt newspapers in Germany, plus a long list of regional publications and magazines, came down from Berlin to Rome, armed with notepads. The Parisians of Le Monde also went to Repubblica’s ...

Magazine article (E&M - 2020/2) De Rita Giuseppe

The Triumph of Subjectivity (and of the Smartphone)

I hadn’t realized how difficult it was to write about the historical evolution of the circulation of newspapers. I thought I could trust the enormous attention dedicated to the issue for years and decades; not only in the world of experts on the subject, but a bit in all segments of sociopolitical and mass communication culture. Yet I practically found a desert. There are no definitive studies ...

Magazine article (E&M - 2020/2) Costabile Michele, Mazzù Marco Francesco

The Supply and Demand of Uniqueness

The need for differentiation and distinction, that in its extreme version reaches what is known as the “need for uniqueness,”[1] has a well-known psychobiological origin, and in that sense can be considered a natural necessity of the human race.  However, there is no question that the basic need to feel or appear different, to distinguish oneself, has emerged with increasing intensity in ...

Magazine article (E&M - 2020/2) Carotti Fabrizio

From the Newspaper to the Newsbrand: The View of Managers

Audipress represents the official, objective, and impartial survey on the reading of daily and periodic press in Italy. It provides data on reading, together with socio-demographic information on the readers for the main Italian journalistic publications (54 newspapers and daily supplements - that represent almost the entirety of what is sold by newsstands in this segment - and 50 periodicals).[1] ...

Magazine article (E&M - 2020/2) Ancarani Fabio, Costabile Michele, Mazzù Marco Francesco

Cultural Specificity and Quality of Production

The debate on the country-specific nature of management - and thus also on the Italian Way in marketing management, financial management, operations management, and so forth - is controversial.[3] This may be the reason why many structural analyses on Made in Italy production have not been accompanied by a similar number on the "communalities," or at least the invariances, in entrepreneurial and managerial ...

Magazine article (E&M - 2020/2) Costabile Michele

What It Means to Talk about Made in Italy

Much is said about Made in Italy production, but perhaps not enough. Discussions have been ongoing for decades now, referring to aggregate and structural analyses, thus discussing leading sectors (3 F or 4/5 A)[1] and businesses (iconic brands), the structure and dynamics of export markets, the impact on GDP and the contribution to the balance of payments, offshoring and inshoring, and so on. Yet ...