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Successful Business Cases: AI Implementation Best Practices
Through the analysis of successful business cases, the article aims to identify key steps and best practices in AI implementation in order to develop a set of principles that can guide managers in business practice. To optimize business operations and transform AI into a driver of innovation and value, specific development steps must be followed: from establishing a solid strategic and organizational ...
The Reality Beyond the Hype: Three-Dimensional Applicability
DEVO Lab's HIT Radar framework helps organizations identify and evaluate use cases where artificial intelligence (AI) can concretely improve business processes and create sustainable value. In line with the post-digital approach, it provides a balanced perspective on the potential of AI, distinguishing opportunities for real impact from technological hype. Through a structured analysis of selected ...
Communication Trends and Strategies: Crisis Management on Social Media
The ubiquitous use of social media is forcing organizations to develop dialogic and interactive crisis communication strategies capable of dealing with increasingly systemic and frequent crises. Crisis communication must not only provide information, but also address the emotional needs of the audience, helping to effectively manage fears, concerns and negative emotions. The value of working with ...