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Discretion and Refinement at the Core of Quiet Luxury
Iconic brands such as Brunello Cucinelli and Loro Piana stand as champions of quiet luxury. While a “GG” Gucci belt buckle or a Christian Dior logo tote bag loudly assert their luxury status, the quiet luxury items, such as neutral-toned cashmere sweaters, silk button-down shirts, and wool overcoats, require discerning observers. The value of these pieces lies in expensive materials and expert ...
Excellence Becomes a Group: the Case of Florence
When we talk about the luxury market, we celebrate the brilliant sales results of the last two years and the amazing performance of some brands that are protagonists, using indicators ranging from turnover, to profitability, to the growth of direct stores, to brand equity, and the performance on the capital market. The latest report by Deloitte (Global Power of Luxury Goods 2022)[1] shows a varied ...