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The Supply and Demand of Uniqueness
The need for differentiation and distinction, that in its extreme version reaches what is known as the “need for uniqueness,”[1] has a well-known psychobiological origin, and in that sense can be considered a natural necessity of the human race. However, there is no question that the basic need to feel or appear different, to distinguish oneself, has emerged with increasing intensity in ...
What It Means to Talk about Made in Italy
Much is said about Made in Italy production, but perhaps not enough. Discussions have been ongoing for decades now, referring to aggregate and structural analyses, thus discussing leading sectors (3 F or 4/5 A)[1] and businesses (iconic brands), the structure and dynamics of export markets, the impact on GDP and the contribution to the balance of payments, offshoring and inshoring, and so on. Yet ...