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Fashion Startups: A Rulebook for Success
The growth of startups in the fashion industry in Italy has accelerated in the last five years, as evident from the increase in the number of initiatives, events, contests, and incubators dedicated to the sector. In a mature sector such as fashion, startups are in fact taking on a key role, by virtue of the considerable added and differential value that they can bring. Based on a number of interviews ...
Marchionne and Lessons in Leadership
In the three speeches he gave to the Bocconi community between 2012 and 2014, Sergio Marchionne spoke of himself as a “transformational leader,” i.e. a person who defines long-term values and inspires people by example to obtain results that go beyond the perimeter of formal contracts. Marchionne’s leadership is described through a long list of duties: to develop “optimism of the will” to ...
We Are the Business
The imperative of every good entrepreneur, administrator, and manager is to give adequate space to reflection on what, how, and why to do business, concentrating on the construction of a “strong” market position and on the creation of an organizational context and environment able to generate cohesiveness, motivation, and energy.Moreover, for the economic and cultural development of Italy, it ...
Doing Business in China: The Case of Brembo
My travels to China date back to 1994. I began to go there for Brembo at the end of 2000 in order to establish the first minority equity joint venture, in Nanjing. This was NYABS (Nanjing Yuejin Automotive Braking System), a company for the production of braking systems for commercial vehicles. Brembo’s strategy was already oriented towards expanding its production in the main global automotive ...
The Myth of Guanxi: What We Really Know
Doing business in China is difficult, but there seems to be an essential element: guanxi. Guanxi means particularly precious relationships with the principal decision-makers and gatekeepers. A guanxi offers preferential treatment in bureaucratic decisions and gives access to greater business opportunities. It allows for accessing resources on little liberalized markets, such as capital and land in ...