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Doing Business in China: The Case of Brembo
My travels to China date back to 1994. I began to go there for Brembo at the end of 2000 in order to establish the first minority equity joint venture, in Nanjing. This was NYABS (Nanjing Yuejin Automotive Braking System), a company for the production of braking systems for commercial vehicles. Brembo’s strategy was already oriented towards expanding its production in the main global automotive ...
The Myth of Guanxi: What We Really Know
Doing business in China is difficult, but there seems to be an essential element: guanxi. Guanxi means particularly precious relationships with the principal decision-makers and gatekeepers. A guanxi offers preferential treatment in bureaucratic decisions and gives access to greater business opportunities. It allows for accessing resources on little liberalized markets, such as capital and land in ...