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Elena Coffetti, Alfredo Biffi

Thinking in projects: the strategic lever for companies that want to innovate

Structuring corporate management around the project portfolio means, for management, undertaking a path of transformation—or clarification—of how the company operates through projects. The reasons behind this choice are multiple, foremost among them innovation. Today, the need to generate innovation and channel it into its various forms of expression is felt—albeit with varying intensity—by ...

Kirsimarja Blomqvist, Snejina Michailova, Charles C. Snow

Creating value in global knowledge networks. Trust as a strategic lever for collaboration

Introduction Imagine a meeting of fiercely competing Finnish telecom operators, major TV channels, a terminal manufacturer, information and communication technology (ICT) integrators and public-sector officials. They were all sitting together around a table, all deeply engaged in an open discussion about the potential of a new business opportunity. They collaborated intensively to co-create a systemic ...

Antonio Giannino

The “nervous system” of cybersecurity: data, automation, and response to reduce risk

Today’s companies face a paradox: a greater number of security tools has led to greater complexity, data overload, and critical visibility gaps, effectively increasing the risk of breaches. The average Security Operations Center (SOC) is flooded with more than 10,000 alerts per day, with an estimated 30% not even reviewed due to volume and a high false-positive rate. This phenomenon, known as alert ...

Alberto Grando

The glass half full of Italian innovation

One of the key recommendations highlighted in the Report on the Future of European Competitiveness (Draghi, 2024) stresses the need to “bridge the innovation gap,” particularly with respect to the United States. The report notes that “in Europe, innovative digital firms are unable to scale or attract financing, resulting in a significant gap in later-stage investment between the EU and the United ...

Gianmarco Ottaviano

From the “horizontal frontier” to the “vertical frontier”: american geoeconomics goes into orbit

In the European public debate, when space is discussed, the tone often still oscillates between the epic of conquest and the rhetoric of scientific cooperation. In the United States, by contrast, space has become something far more prosaic and, at the same time, far more strategic: a natural extension of industrial policy and national economic security. At the beginning of 2026, the question of whether ...

E&M Plus

More trust, more future

The word chosen by Treccani[1] as the “Word of the Year 2025” is “trust”: one of the most searched terms on the platform and the one showing the highest percentage increase compared to the previous year. Given that trust is a fundamental concept in both social and personal life, it is hardly surprising that it has moved to the centre of attention in a period of extreme uncertainty, and that ...

Matteo Cristofaro, Kate Black, Salvatore Moccia

Training managers in the era of AI: why judgement matters more than algorithms

Generative artificial intelligence is rapidly transforming management education in business schools around the world. This is not just about new teaching tools, but about a profound change in how judgment, responsibility, and decision-making are taught—and assessed. It is from this transformation that the Vademecum on Generative AI in Management Education was born, promoted by the Management Education ...

Andrea Beltratti, Alessia Bezzecchi

AI must not only cut costs. It must create revenues

After a 2025 marked by continuous increases in the prices of stocks most exposed to Artificial Intelligence – an enthusiasm that also lifted the valuation of less exposed companies – 2026 began in a very different way. Within a few days, the share prices of firms producing software for services fell by more than 20%, influenced in part by a report from analysts at Citrini Research and by a blog ...

Bruno Busacca

Marketing, Quo Vadis?

The metaphorical meanings of the expression Quo vadis? are often associated with uncertainty and doubts around the path to take, as well as about one’s role and identity. In short, Quo vadis? is a question that invites deep reflection on direction and purpose. These interpretations aptly capture the ongoing reflections on the future of marketing, particularly in light of the role that big data (Wedel ...

Donato Masciandaro

Trump and the Monroe Doctrine 2.0: between political dominance and monetary instability

“The Monroe Doctrine is a big deal, but we've superseded it by a lot, by a real lot. They now call it the Donroe doctrine.” These were Donald Trump’s words, spoken just hours after the Maduro operation in Venezuela. Leaving aside yet another demonstration that modesty is hardly the defining virtue of the current occupant of the White House, what does this mean? In December 1823, President Monroe, ...

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