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Magazine article
(E&M - 2020/2)
Costabile Michele, Fei Carlo, Mazzù Marco Francesco
How and Why to Defend our Coolness
“Cool” and “coolness” are by definition evasive and liquid concepts. They change as a function of time, geography, aesthetic canons, and transnational or global subcultures. All of these elements tend to give the perception of what is cool an apparently unpredictable dynamism, and thus for decades now have been the subject of specialist analysis aimed at explaining the fundamental components ...