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Money, banking, finance and artificial intelligence: two compasses
The starting point is a simple comparison between two numbers. The latest Final Considerations by Fabio Panetta, Governor of the Bank of Italy, contain the expressions “inflation” or “economic growth” – by now classically associated with the mission of a modern central bank – a total of sixteen times, while the expression “artificial intelligence” appears no fewer than thirty-seven ...
The systemic risks of financial concentration
For many years, concentration was portrayed almost exclusively as a sign of success. The most efficient companies grow, acquire competitors, and attract capital and talent, while markets reward those that achieve the scale needed to innovate. All of this is true. But beyond a certain point, scale no longer generates efficiency alone; it also creates dependence. When debt, savings, technology, and ...
Demand creation: how to turn latent needs into attractive markets
In today’s world, which is often dominated by mature markets, one of the most fascinating themes in contemporary marketing is demand creation. Traditional marketing strategies have long focused on identifying and capturing existing demand: a need was identified, a product or service was developed to meet it and, finally, communicated to consumers through targeted campaigns designed to win them over. ...
Is AI sovereignty really an illusion?
Caught between the United States and China, many countries are now pursuing “AI sovereignty”: the ability not to depend on foreign powers for a technology destined to permeate the entire economy. But building domestically everything AI requires – from semiconductors to data centers, from cloud infrastructure to the most advanced models – is prohibitively expensive and probably impossible. ...
Preparing the enterprise for AI: a practical guide for managers
The successful integration of Artificial Intelligence (AI) is a transformative journey that requires strategic foresight, committed leadership, and a human-centric approach. Based on the insights from the preceding report, the following recommendations provide a general roadmap for organizations to navigate the complexities of AI adoption across short, medium, and long-term horizons. These actions ...
Rethinking management education in the age of artificial intelligence
Since the emergence of the first business schools in the 20th century, management education has evolved in response to economic, technological, and social transformations, helping to redefine organizational models and leadership practices in contemporary capitalism. The intensifying impact of digital technologies, and the advent of artificial intelligence in particular (Dagnino and Tirabeni, 2025), ...
The pet economy as a management laboratory
When examining the business practices and managerial approaches of players in the pet economy, beyond the differences among categories, offering models, company size, and market positioning, a number of recurring regularities emerge. The responses developed by firms do not, in fact, appear random or exclusively tied to the contingencies of individual segments; rather, they tend to refer back to three ...
The future marketing skill set: recruiting for talents in the age of AI
As per Marketing is concerned (in its broad definition of the function that builds the commercial and Brand value of the company), there is one key capability that is especially reshaping the profile of professionals more than any technical certification: the ability to understand the social context and to create, within that context, a set of values capable of influencing consumer behavior and ultimately ...
A new framework for green marketing
Traditional marketing, while offering insights, models, and inspiration of considerable substance, and while having historically and in practice positioned itself as the primary agent in the noble art of changing people’s behavior, is not in itself the solution to the swamp of sterility in which current sustainability, as just noted, is struggling. Traditional marketing, with its established models ...
A sphinx at the Fed
Last April, Kevin Warsh, nominated by Donald Trump as the next chair of the central bank, presented the manifesto of what is to become “his” Fed during his hearing before the U.S. Senate Banking Committee. The starting point cannot but be the observation that, of the hearing’s total 120 minutes – made up of questions from Republican and Democratic senators and answers from the nominee – ...